Tuesday, July 31, 2012

AU survey results suggests men rely on GPS more than women

Buick-nav-system-opt
Remember the days before GPS? When it was just you, the open road, and a Rand-McNally mapbook tucked beneath the seat? We certainly do, but with the advent of GPS and smartphones, using electronic devices for guidance has become second nature. And it has turned one of the great stereotypes of the sexes sideways.

According to a study conducted by the Australian Association for Motor Insurers, men use GPS navigation more than women. The AAMI claims that 64 percent of men use nav systems while only 50 percent of women rely on them.

Reuben Aitchison, AAMI Corporate Affairs Manager, pondered the old stereotype of men never asking for directions, "It was a point of honour, sometimes known as stubbornness."

The poll also asked what voices from which people would be most and least likely to take directions. The most popular voiced included Morgan Freeman, Stewie Griffin, and Christopher Walken. The least favorite? Batman, Ozzy Osborne and your significant other.

A quick look over to the Garmin site reveals that none of those voices are available, but you can get Erine & Bert, Wallace & Gromit, Yoda, and Darth Vader.

The significant other? That's a no-cost option.

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